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Marketing Coordinator

Buffalo, NY 14202

Posted: 11/29/2023 Job Types: Permanent Industry: Marketing Coordinator Job Number: 100940 Pay Rate: $45,000

Job Description

This position will work with the Director of Marketing and handle a mixture of day-to-day marketing tasks as well as work on longer-term projects and collaborate with attorneys and other departments in doing so. In addition to traditional advertising, internal marketing is a key component of this position. Firm culture is important to us, and this role will play an integral part in helping our diversity and wellness initiatives move forward through communications, research, event planning and program coordination. This is a great opportunity for the ideal candidate to gain exposure in the legal industry, marketing world and Buffalo community. The Marketing Coordinator will support the following firm marketing activities:
  • Coordination of the firm’s intranet system, including maintaining a content calendar, creating original content (Canva graphics and copy) and working with other firm departments to develop content.
  • Assist in proofreading and formatting of attorney content for the monthly client newsletters.
  • Maintain client contact and newsletter databases.
  • Assist with coordination and planning of firmwide and firm committee functions, both in-house and in the community.
  • Assist attorneys with event registration, sponsorship forms and presentation materials.
  • Work with Director of Marketing and attorneys to update firm website (CMS) and marketing materials with new content.
  • Assist with writing news releases and content for the website and social media.
  • Assist with creation of ads for print and digital.
  • Assist with conducting market research and competitive analysis.
  • Enter marketing invoices into the firm’s accounting system.
  • Play a key role in maintaining the firm’s brand guidelines with a consistent look, tone and voice in all content and graphics.
  • Perform other additional related duties as assigned by Director of Marketing.

Job Requirements

  • Excellent computer skills required with an advanced level of experience in Microsoft Excel, PowerPoint and Word.
  • Strong writing and communication skills.
  • Must be detail oriented, accurate, well organized and able to meet deadlines.
  • Knowledge of business social media platforms (LinkedIn, Twitter, Facebook).
  • Proficient in basic graphic design, including Canva.
  • Familiarity with email marketing programs.
  • Professional demeanor. Must be able to clearly communicate and effectively interact with the leadership team and all employees.
  • Strong analytical skills and the ability to interpret data and draw conclusions is required.
  • Must maintain the highest degree of confidentiality.

Meet Your Recruiter

Kaci Szczygiel
Executive Recruiter

Kaci joined the Selective Staffing Solutions recruiting team in 2021. Today she partners with WNY employers to match top candidates for a wide variety of positions, in addition to a host of other tasks that contribute to the successful operation of our busy staffing firm.


Kaci is a lifelong resident of Buffalo. A Niagara University Graduate, Kaci is passionate about Buffalo sports, food and the people that make up the "city of good neighbors." When she is not in the office you will find Kaci on the tennis court. Rumor has it she beat Roger Federer in a singles match, although we have no evidence to back up the claim. Tennis is not her only talent, as Kaci is known to "drop a mean saxophone beat" when the office needs a pick-me-up. 


Favorite thing about recruiting:

"I love that I have the opportunity to network with so many different people and lead them to opportunities they can fall in love with" 

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716-634-3300 1775 Wehrle Dr. Williamsville, NY 14221



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